What does it really take to carry forward one of India’s most trusted family brands?

In this heartfelt conversation on Soulsome with Sarika, Indraneel Chitale, Managing Partner of Chitale Bandhu Mithaiwale, shares the untold story behind leading a legacy business while creating an identity of his own.

From the challenges of joining a family business, earning trust within the organization, and shifting the mindset from “Me” to “Us”, to building transparency across generations and understanding why promoter-led trust matters—this episode is packed with timeless lessons on leadership, entrepreneurship, and family values.

Indraneel also opens up about becoming an overnight sensation, navigating expectations, managing risk, the emotional support that shaped his journey, and the philosophy that continues to guide one of Maharashtra’s most iconic brands.

Whether you’re an entrepreneur, business owner, student, successor in a family business, or someone fascinated by stories of leadership and legacy, this conversation offers practical wisdom and deeply personal insights.

Topics Covered:

The reality of joining a family business
Building on a legacy without living in its shadow
Leadership lessons from Chitale Bandhu
The importance of transparency and trust
Why “Me to Us” is the biggest mindset shift
Promoter branding and customer trust
Family values, succession, and long-term thinking
Entrepreneurship, risk-taking, and personal growth.

Special Guest: Indraneel Chitale

The brains behind the episode:
Hosted by Dr. Sarika
Adv. Kirtiraj Agalave
Sia Ranade

Media & Marketing Management:
The Collective Mediaworks